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News and general opinion, often security or computer related, but could be about anything really, including religion, politics, the environment or podcasts. "Never ascribe to malice, that which can be explained by incompetence." -- Napoleon Bonaparte

Monday, October 16, 2006

Anti-Telemarketing Counterscript

"The Direct Marketing sector regards the telephone as one of its most successful tools. Consumers experience telemarketing from a completely different point of view: more than 92% perceive commercial telephone calls as a violation of privacy.
Telemarketers make use of a telescript - a guideline for a telephone conversation. This script creates an imbalance in the conversation between the marketer and the consumer. It is this imbalance, most of all, that makes telemarketing successful. The EGBG Counterscript attempts to redress that balance."

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